Tag: Aged Care marketing

Updated: 2022 Digital Marketing in Healthcare and Aged Care – powered by SMK

Updated 17th November 2022: Today was the final session of our Digital Marketing in Healthcare and Aged Care masterclass series. ...

2021 Digital Marketing in Healthcare and Aged Care – powered by SMK

UPDATED: The 2022 Digital Marketing in Healthcare and Aged Care event can be found here. Inside Ageing's Digital Marketing...

Why potential clients may be ignoring your advertising?

Poor creative ideas, poor placement. One, or even both, can be the most common reason for poor ROI in today’s competitive aged...

Attribution models – improving marketing and sales performance in a pandemic

In this guest post, Terry Donnelly - Novigi Partner and Head of Data Services, discusses an attribution model for analysing the returns...

Aged care and the customer journey

Every customer interaction is an opportunity to build on your relationship and personalise engagement. Client acquisition and marketing is...

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